Thursday, 14 February 2013

Importance of Opting for Guaranteed SEO services



When you own an online business visibility is everything. You would most people to like or visit your website regularly. More footfalls your website witnesses, more popular your website becomes. If we go by the latest survey statistics then 90% of people surfing the Internet do not go beyond the first ten websites displayed in their search results. So, the goal for every business owner is to get to the top of the SERPs. This where guaranteed SEO services comes in handy.

Guaranteed SEO services are based on a guarantee that was drawn from a mutual consent between the buyers and sellers based on some keywords. For example the company may guarantee top results in Google for 30% of pre-decided keywords within six months. What this means is that you have a goal to reach. Most companies will even go as far as not taking a single penny if they are not able to reach the agreed goal. What this means is: your entire headache is gone and it has become a responsibility of the SEO experts to get you to the top of SERPs.

Guaranteed SEO services also give you peace of mind. Not all companies are able to make such a claim. Companies offering guaranteed SEO services have highest level of expertise in their domain. They will use all the SEO tricks in the book from submissions to link exchange and others to meet the promised result. On failure of the company, you will get all your money back. So there are least hassles associated.

As a client you have no need to monitor the progress of work and perform other management tasks. You have to only look through the reports periodically and expect the SEO service providers to show good results for their hard work. Guaranteed SEO services do not come with any extra costs. There are various packages for the clients to choose from. You can choose as per the budget or the need.

Whether it is hire web developer or SEO expert that is in question, some extra guarantee is always useful. There are many companies offering guaranteed SEO services. 

Friday, 8 February 2013

Why to Choose PHP for Web Development?



To survive in today’s competitive market it is essential for every business to own a well designed and developed website. Websites are necessary for any business that is looking for online sales and business. But there is a very big competition in building a good and attractive website. There are various ways to build a website like static HTML, flash websites and so on. There are many scripting languages existing in the market for quicker and safer web site development. PHP web development is one among them.

But before knowing its advantage we have to know first, what is PHP? Hypertext Preprocessor (PHP) is a scripting language designed for web development and to develop dynamic web pages. Most of the web developers today use PHP coding and this language has been in great demand in the software industry due to its special features. PHP has many versions like PHP 1, PHP 2, PHP 3, PHP 4 and PHP 5 among others. Every version of PHP comes with all new and exciting features. At present, PHP web development does not have native support for Unicode or multibyte strings because it is under development for a future version of PHP. This Unicode support will allow strings as well as class, method, and function names to contain non-ASCII characters.

So if you want to hire web designer to create a website then you should prefer php designing. Web Developers prefer to pick PHP over various other substitutes available. Following are the reasons that discern it from rest as follows: -
  • It generates expressive result and provides great experience for its users.
  • It can be used in many programming as Array, Directory, Simple XML functions, FTP, HTTP and many others.
  • It assists in creating dynamic web pages content and images.
  • PHP provide complete source of coding for its users to construct and customize as per their needs.
  • PHP 4 or PHP parser accumulate inputs to fabricate byte code for processing by the Zend Engine, rendering a comprehensive improved performance.
  • It also supports multiple databases like MS Access, SQL Server, My SQL and Oracle.
  • Servers with PHP are used by over 20 million internet domains for web hosting services, therefore it emerged as most popular Apache HTTP Server Module.
  • Today, PHP can be installed with most operating systems.
  • PHP provides more interactive results.

Monday, 28 January 2013

e-Commerce web development Trends for 2013



In 2012 many new designing trends came into existence such as vertically scrolling layouts, responsive design and fixed site navigations. These advancements ensured functionally scalable website which offers smooth navigation across various platforms (such as tablets, smartphones, laptops and desktops). The designing trends in the last year kept in mind the changing browsing trends of the users. Most of these trends of 2012 will again make further progress as e-Commerce web development trends for 2013. Any website development company should gear up for the changes that are bound to happen in 2013. So we thought of sharing some expected trends for 2013.

·         Economic: The world economy is still not stable. Webmasters have to keep an account of what they are spending on for their website. In such situations it is important to update your website regularly. You should redesign the website at least once in a year to capture the current trends in e-Commerceweb development.
·         Simplistic: The days of exorbitant designs are over. Now, people like simple designs that tell it all. Try to make your website designs and development very simple and fresh. Do not include too many features at the website, which would be hard to develop. Always take a stock of user experience. 

·         Focus on Videos: Videos are the eye catchers in this present era of e-Commerce web development. Windowpanes in the sites are vanishing and there are plenty of spaces. These spaces can be utilized aptly by including some banners and videos. Large videos and banners will definitely be a trend in 2013. Make sure when you use the videos or large images at the site, it should not slow down the site uploading speed. The images should be saved as per their height and width. You can replace a lot of data at your website with a well shot video. This would make the site lighter and fast loading. 
·         Social Media Integration: You can manage the shop and wish lists through Facebook. Make sure the website development has provision for these kinds of registry in their central location. Facebook integration allows better linking services/products. 

Your e-Commerce web development future plan includes these listed changes or modifications. If you have to survive in the competitive online business world then staying updated is the name of the game.

Tuesday, 15 January 2013

What are Most Important Elements of a PPC campaign?



PPC campaign can cost a fortune. If you do not plan them well before implementation then it could prove worthless. PPC campaigns are all about creating a buzz and pulling visitors to your desired page. Many webmasters have reaped huge rewards from their PPC campaigns, but then they took their time off to plan well in advance for the campaign. PPC is a form of organic SEO services where Google charges money for ad places and per click too. It is important to create an impression with the clicks. The ads are intelligently placed as per your choice of keywords. There is chance to enhance your sales significantly with a well planned PPC campaign. But you have to know the important elements of PPC to plan well.


·         Ad Copy: You can expand on the title used in the PPC ad. While creating a copy you should understand the pulse of the audiences. Write a copy that impresses and motivated them. Your goal is to make the audiences click on the ad and reach your landing page.
·         Landing Page: Your landing page title should give the visitors an impression that they have come to the right place. Use the same keywords in landing page title as you have used in the PPC ad copy.
·         Landing Page Copy: Copy of the landing page should be tempting. Remember, visitors like to read about the benefits they would get by using your services or products. They are least interested about how great you are. So, make the copy user benefit oriented. Of course try to use the keywords similar to your campaign.
·         Organization of Landing Page: Most important information contained in this page should be provided above the fold. This helps the visitors read about key things without scrolling down. Too much scrolling can distract the visitors away.
·         Call to Action: Understand the emotional and realistic needs of the visitors and hit them well in your copy. If you can decipher this code then you are sure to make merry with PPC campaign.

PPC is a type of organic SEO services, so there are no chances of being penalized. The trick is to use your budget well.

Monday, 7 January 2013

Hire PHP Developer for Cost effective Website Development



PHP is the most cost effective and time consuming tool for website development. And to create a benchmark in the cut throat competition of the market, a website has become the basic neccessity.   The website must be user-friendly and perfect representative of the business. It is not easy for a business owner have to be very cautious to choose the right tool for business. There are various website developers available on the market whom you can utilise to create the website. Before you hire PHP developer, you must know the advantage of using PHP design.

The Advantage of PHP development:
·         user-friendly interface is provided;
·         your precious time for business is saved;
·         low-cost solution is provided;
·         improved business ROI may be followed;
·         project progress is managed with ease;
·         good website infrastructure is created;
·         the solution is accessible;
·         business sales are finally boosted.
With all these advatages, one definetely hire PHP developer to create wonderful websites. A website developer is enable to start up various business projects. He needs complete control over things to deliver ultimate product to the client. A PHP developer is an expert for developing of a framework, complete development and design. In this way, he will make your website more beautiful and attractive.
Before hire PHP developer, you need to make sure following things:
·         check experience and skills in php programming
·         check if the programmer’s portfolio is updated
·         check if he/she has strong technical background
·         it’s essential to have good project quality
·         the project needs to be delivered timely
·         good programmers know how to implement innovative techniques etc.